Why sellers use it repeatedly
Every budget increase can change auction pressure and ROAS. Use this before raising GMV Max spend, especially when reported ROAS is higher than corrected true ROAS.
Long-tail calculator
GMV Max Budget Scaling Calculator
Estimate whether a bigger GMV Max budget adds real profit or only inflates reported GMV after ROAS softens.
Projected true ROAS
0.00xCalculatingCurrent profit$0.00
Projected profit$0.00
Extra profit from scaling$0.00
Related tool
Use the Break-even ROI Calculator to find the minimum true ROAS before scaling.